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DVD Packaging- About the Artwork and the Copy

 
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alice114
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Joined: 02 Nov 2012
Posts: 30

PostPosted: Tue Nov 13, 2012 8:52 am    Post subject: DVD Packaging- About the Artwork and the Copy Reply with quote

The DVD packaging's main role is to promote the movie. It should not just be a glamorized random still shot of the film edited in a way that it becomes artsy. Everything in the -from the lay-out, colors, content, and text-should be well thought out. The artwork. The artwork of the DVD packaging should be designed in such a way that it would ENTICE and INTRIGUE a regular buyer. And the Army Wives season 6 dvdpackaging should not simply intrigue him on a first level. It should intrigue him so much that he has no other choice but to pick up the DVD, examine the artwork closer, and read the synopsis at the back. The DVD packaging should be able to do this in order for it to become effective.
The artwork of the should capture a certain audience in a glance but it should still reflect the film. This sets it apart from CD packaging and book covers. Because of this, I can say that designing a has a lot of limitations. One, the Strike Back dvd packaging artwork should tell something about the film, 2. It should intrigue and entice the regular buyer,Granted that the artwork is the number one reason why customers would examine the DVD but good copy is the key if you want them to purchase your product. We can compare this to a date. You choose the most handsome person in the crowd, get to know his/her personality some more, and decide whether you want to get serious or not. The Breaking Bad on dvd 1-5 packaging artwork is the outside appearance, and the copy is the personality. Both of them are equally important in getting a sale.
Try to avoid clichs in your tagline because it can be a deal breaker for some picky buyers. Just make sure it reflects the story and it's a bit creative (doesn't have to rhyme or sound too scandalous). You can hire a copywriter if you are not too confident with your writing skills.
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